Hooked

“Hooked: How to Build Habit-Forming Products” is a must-read for entrepreneurs, developers, and product designers who want to develop products that create long-term customer engagement. Written by acclaimed author and product designer Nir Eyal, this book provides an in-depth look into the psychology of user behavior and how to use it to your advantage. With insightful case studies and step-by-step instructions on how to build habit-forming products, this book is sure to equip you with the knowledge and skills necessary to create successful products.

In this review, we’ll take a closer look at what Hooked: How to Build Habit-Forming Products has to offer and explore the pros and cons of the book.